Client
Trend Management

Location
Savannah, Georgia

Project Snapshot
I led the creative direction for Trend Management’s 2024 influencer retreat, bringing the charm and elegance of Savannah to life in a fully curated and unforgettable experience. From the historic streets to the private beaches, every moment was crafted to inspire and delight the group of content creators, ensuring the trip felt as special and unique as they are.

Creative Vision
Partnering with the stunning new Hotel Bardo as our home base, I designed an immersive journey that blended Savannah’s rich history with modern luxury and playful creativity. The goal was to create a seamless storytelling experience, from arrivals to after-parties, while showcasing the best of the city.

Key Highlights

• Welcome Reception: Held at Hotel Bardo, the reception set the tone for the retreat with its sophisticated yet inviting atmosphere. Fun activations, like a make-your-own trucker hat station with custom patches, added a playful and personalized touch to the evening.

• Met Gala-Inspired Masquerade Ball: Hosted at the exclusive Armstrong Kessler Mansion, the gala featured:

  • A jazz band leading guests to the mansion

  • Aerialists, fan dancers, and live music

  • Gorgeous photo opportunities and a masquerade theme

• After-Party Journey: Guests were led back to the hotel by a ghost storyteller, each carrying lanterns to light their way—a nod to Savannah’s haunted charm.

• Private Trolleys: Branded to match the updated Trend Escape branding, these trolleys added a seamless and stylish touch to transportation.

• Private Yacht Charter: A sponsored excursion to a private beach capped off the experience with luxury and relaxation.